{"id":76,"date":"2022-02-06T10:17:53","date_gmt":"2022-02-06T10:17:53","guid":{"rendered":"https:\/\/www.peithoredac.com\/vimala.bertrand\/?page_id=76"},"modified":"2022-04-11T10:32:18","modified_gmt":"2022-04-11T10:32:18","slug":"a-mon-propos","status":"publish","type":"page","link":"https:\/\/www.peithoredac.com\/vimala.bertrand\/a-mon-propos\/","title":{"rendered":"\u00c0 mon propos"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"76\" class=\"elementor elementor-76\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6523f735 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6523f735\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-502b9a06\" data-id=\"502b9a06\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8e16b73 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8e16b73\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-6033881\" data-id=\"6033881\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28f8b6a elementor-widget elementor-widget-text-editor\" data-id=\"28f8b6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Copywriteuse, r\u00e9dactrice web et webmarketeuse.<\/b><span>\u00a0<\/span><\/p>\n<p>3 en 1. Cela pique votre curiosit\u00e9 ?<\/p>\n<p>Si vous \u00eates en train de lire cette page, c\u2019est bien parce que vous voulez en savoir plus sur moi, non ?<span>\u00a0<\/span><img decoding=\"async\" draggable=\"false\" role=\"img\" class=\"emoji\" alt=\"\ud83d\ude09\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/svg\/1f609.svg\" \/><\/p>\n<p class=\"p1\">Forte de mes exp\u00e9riences pass\u00e9es dont 8 ann\u00e9es en tant que responsable communication, j\u2019ai saisi l\u2019opportunit\u00e9 de voler de mes propres ailes en 2021. Les plan\u00e8tes \u00e9taient align\u00e9es.<\/p>\n<p class=\"p1\"><strong>Ma nouvelle vie de freelance est la somme de toutes mes exp\u00e9riences pass\u00e9es, d\u2019un savoir-faire appris au fil du temps et de la pratique, un parcours riche de rencontres.<\/strong><\/p>\n<p>Aujourd&rsquo;hui, j\u2019aide les entrepreneurs du num\u00e9rique \u00e0 :<\/p>\n<ul>\n<li><strong>d\u00e9velopper leur visibilit\u00e9 sur internet (ohlala\u00a0<img decoding=\"async\" draggable=\"false\" role=\"img\" class=\"emoji\" alt=\"\ud83d\ude31\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/svg\/1f631.svg\" \/>, mon site internet va \u00eatre noy\u00e9 dans la masse !) ;<\/strong><\/li>\n<li><strong>construire une communaut\u00e9 fid\u00e8le de followers (vous savez ce que c\u2019est, hein ?) ;<\/strong><\/li>\n<li><strong>attirer des prospects et in fine d\u00e9velopper vos ventes !\u00a0<img decoding=\"async\" draggable=\"false\" role=\"img\" class=\"emoji\" alt=\"\ud83d\udcaa\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/svg\/1f4aa.svg\" \/><\/strong><\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-f10c7e3\" data-id=\"f10c7e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae6a31b elementor-widget elementor-widget-image\" data-id=\"ae6a31b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"750\" height=\"750\" src=\"https:\/\/www.peithoredac.com\/vimala.bertrand\/wp-content\/uploads\/2022\/02\/Vimala-Bertrand-photo-profile-edited-1024x1024.jpg\" class=\"attachment-large size-large wp-image-96\" alt=\"\" srcset=\"https:\/\/www.peithoredac.com\/vimala.bertrand\/wp-content\/uploads\/2022\/02\/Vimala-Bertrand-photo-profile-edited-1024x1024.jpg 1024w, https:\/\/www.peithoredac.com\/vimala.bertrand\/wp-content\/uploads\/2022\/02\/Vimala-Bertrand-photo-profile-edited-300x300.jpg 300w, https:\/\/www.peithoredac.com\/vimala.bertrand\/wp-content\/uploads\/2022\/02\/Vimala-Bertrand-photo-profile-edited-150x150.jpg 150w, https:\/\/www.peithoredac.com\/vimala.bertrand\/wp-content\/uploads\/2022\/02\/Vimala-Bertrand-photo-profile-edited-768x768.jpg 768w, https:\/\/www.peithoredac.com\/vimala.bertrand\/wp-content\/uploads\/2022\/02\/Vimala-Bertrand-photo-profile-edited-1536x1536.jpg 1536w, https:\/\/www.peithoredac.com\/vimala.bertrand\/wp-content\/uploads\/2022\/02\/Vimala-Bertrand-photo-profile-edited-2048x2048.jpg 2048w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-54f9466f elementor-widget elementor-widget-text-editor\" data-id=\"54f9466f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><\/p>\n<p><\/p>\n<hr \/>\n<p><strong>Comment ?\u00a0<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p><img decoding=\"async\" draggable=\"false\" role=\"img\" class=\"emoji\" alt=\"\ud83d\udc49\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/svg\/1f449.svg\" \/> En r\u00e9digeant des \u00e9crits de qualit\u00e9 pour le web.<\/p>\n<p><\/p>\n<p><\/p>\n<p>J\u2019utilise les techniques du <strong>copywriting <\/strong>&#8211; l\u2019art de persuader par l\u2019\u00e9crit en faisant appel aux ressorts psychologiques de l\u2019\u00eatre humain. Beaucoup de choses ont \u00e9volu\u00e9 mais pas la psychologie humaine. \u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p><img decoding=\"async\" draggable=\"false\" role=\"img\" class=\"emoji\" alt=\"\ud83d\udc49\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/svg\/1f449.svg\" \/> En vous aidant \u00e0 mettre en place une strat\u00e9gie de <strong>webmarketing<\/strong> personnalis\u00e9e.<\/p>\n<p><\/p>\n<p><\/p>\n<p><strong>\u00a0<\/strong><strong>Pourquoi \u00eates-vous sp\u00e9cialis\u00e9e sur les entreprises du num\u00e9rique ?<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p>Parce que j\u2019ai un background professionnel tr\u00e8s orient\u00e9 entreprises du num\u00e9rique (\u00e9diteurs de logiciel, ESN\u2026).\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p>J\u2019ai \u00e9galement c\u00f4toy\u00e9 le milieu des start-ups du num\u00e9rique pendant 8 ans.\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p>L\u2019\u00e9co-syst\u00e8me du num\u00e9rique m\u2019attire. Je m\u2019y sens comme un <img decoding=\"async\" draggable=\"false\" role=\"img\" class=\"emoji\" alt=\"\ud83d\udc20\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/svg\/1f420.svg\" \/> dans l\u2019eau !\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p>C\u2019est en parlant la m\u00eame langue que l\u2019on a le plus de chance de mieux se comprendre <img decoding=\"async\" draggable=\"false\" role=\"img\" class=\"emoji\" alt=\"\ud83e\udd17\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/13.1.0\/svg\/1f917.svg\" \/>.<\/p>\n<p><\/p>\n<p><\/p>\n<p><strong>\u00a0<\/strong><strong>Si je ne suis pas une entreprise du num\u00e9rique, puis-je faire appel \u00e0 vos services ?<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p>Bien \u00e9videmment !\u00a0Je serais ravie de vous accompagner.<\/p>\n<p><\/p>\n<p><\/p>\n<p>Parlez-moi de votre projet.<strong>\u00a0<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p><strong>Quel est votre profil ?<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p>Formation litt\u00e9raire et linguistique en anglais, puis Master 1 en marketing, vente et commerce.\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p>Enfin, dans le cadre de ma reconversion professionnelle (je m&rsquo;occupais d\u00e9j\u00e0 de la partie communication de ma bo\u00eete), j\u2019ai suivi des formations en webmarketing (agence de communication digitale Tristanah, Google num\u00e9rique) et copywriting (<a href=\"https:\/\/www.livementor.com\/blog\/vimala-bertrand\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">LiveMentor<\/a> et MarketingMania).<\/p>\n<p><b>Quelles sont vos valeurs ?<\/b><\/p>\n<p>Authenticit\u00e9, honn\u00eatet\u00e9, respect et bienveillance.<\/p>\n<p><b>Qu\u2019est-ce qui vous caract\u00e9rise ?<\/b><\/p>\n<p>R\u00e9activit\u00e9, disponibilit\u00e9, cr\u00e9ativit\u00e9, rigueur et enthousiasme.<\/p>\n<p><\/p>\n<p><\/p>\n<p><strong>Pourquoi devrais-je faire appel \u00e0 vos services ?<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p>Je d\u00e9bute mais je sais d\u00e9j\u00e0 faire plein de choses et surtout j&rsquo;aimerais vous aider \u00e0 atteindre vos objectifs.<\/p>\n<p><\/p>\n<p><\/p>\n<p>Rigoureuse, fiable et polyvalente, je connais bien le milieu du num\u00e9rique et des start-ups.<\/p>\n<p><\/p>\n<p><\/p>\n<p>Faisons un bout de chemin ensemble !\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p><strong>\u00a0<\/strong><strong>Quelle est votre garantie en terme d\u2019objectif ?<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p>Un prospect m\u2019a dit un jour :\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p>\u00ab\u00a0Je ne travaille pas comme \u00e7a. Il me faut des garanties\u00a0\u00bb.<\/p>\n<p><\/p>\n<p><\/p>\n<p>Je peux comprendre ses r\u00e9ticences (d\u2019ailleurs, nous n\u2019avons pas sign\u00e9 ensemble), mais la r\u00e9alit\u00e9 est qu\u2019il n\u2019y a aucune garantie que l\u2019on atteindra +x % de followers en x temps.\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p>Construire une communaut\u00e9 demande du temps, de la r\u00e9gularit\u00e9 et des contenus de qualit\u00e9 &#8211; \u00e0 moins d\u2019\u00eatre une star de cin\u00e9ma, un influenceur et\/ou faire le buzz.\u00a0<\/p>\n<p><\/p>\n<p><\/p>\n<p>La seule chose que je peux vous garantir : <strong>je ferai le maximum pour vous aider \u00e0 atteindre vos objectifs.\u00a0<\/strong><\/p>\n<p><\/p>\n<p><\/p>\n<p>Vous voulez qu\u2019on discute de votre projet ?\u00a0<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Contactez-moi d\u00e8s maintenant et f<\/strong><strong style=\"font-size: inherit;\">aites-moi part de vos besoins et attentes.\u00a0<\/strong><\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2128d13 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2128d13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xl\" href=\"mailto:contact@peithoredac.com?subject=Que%20puis-je%20faire%20pour%20vous%20%3F&#038;body=Bonjour%2C%0A%0AComment%20puis-je%20vous%20aider%20%3F%20%0A%0ALes%20parties%20avec%20*%20sont%20%C3%A0%20compl%C3%A9ter%20obligatoirement%20pour%20pouvoir%20traiter%20votre%20demande.%0A%0ANom*%20%3A%0A%0APr%C3%A9nom*%20%3A%0A%0ASoci%C3%A9t%C3%A9%20%3A%0A%0ASite%20internet%20%3A%20%0A%0AE-mail*%20%3A%20%0A%0AT%C3%A9l%C3%A9phone*%20%3A%20%0A%0AQuel%20est%20votre%20besoin%20%3F*%3A%0A%0A%0AQue%20se%20passerait-il%20si%20vous%20ne%20faites%20rien%20%3F*%20%3A%0A%0A%0AQuel%20est%20votre%20budget%20%3F*%20%3A%0A%0A%0AQuand%20voulez-vous%20commencer%20la%20prestation*%20%3F%20%3A%20%0A%0A%0AVoulez-vous%20ajouter%20d&#039;autres%20informations%20%3F%20%3A%0A%0A%0AComment%20m&#039;avez-vous%20trouv%C3%A9%20%3F%20%3A%0A%0A%0AMerci%20et%20%C3%A0%20tr%C3%A8s%20vite%20%3A)%0A%0AVimala%20\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contactez-moi<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-882df3a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"882df3a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ae54d5\" data-id=\"5ae54d5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Copywriteuse, r\u00e9dactrice web et webmarketeuse.&nbsp; 3 en 1. Cela pique votre curiosit\u00e9 ? Si vous \u00eates en train de lire cette page, c\u2019est bien parce que vous voulez en savoir plus sur moi, non ?&nbsp; Forte de mes exp\u00e9riences pass\u00e9es dont 8 ann\u00e9es en tant que responsable communication, j\u2019ai saisi [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-76","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00c0 mon propos - Vimala BERTRAND<\/title>\n<meta name=\"description\" content=\"Copywriteuse et webmarketeuse freelance. 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